Service 04 / Websites
Shopify work beyond the theme.
Most stores start on a theme and eventually hit its edges; a section that does not exist, a promotion the theme cannot run, a page that converts worse than it should.
The friction
What we don't do
Stated plainly so nobody wastes a call.
Store setup from zero
Plenty of people do this well and cheaply. We are not the right call for it.
Catalogue copy, photography, or brand identity
We build and optimise the store. Producing the assets is someone else’s job.
Ongoing e-commerce marketing
No email flows, no paid social, no retention programmes.
Platform migrations
Moving to or from Shopify is not work we take on.
The scope
What we do
Defined before work starts. Documented when we hand it over.
- 01Custom sections in Liquid; the components your theme does not have
- 02Promotional structures: timed offers, bundles, seasonal campaigns that need real logic
- 03Landing pages for paid traffic, matched to the ad
- 04Conversion work on the pages that matter: product, cart, checkout entry
- 05Performance work; theme apps and scripts are the usual cause of a slow store
- 06Analytics and tracking that reports on revenue, not just sessions
How we think about it
Speed is usually the finding
The most common problem in an established store is not design; it is that fifteen apps have each added scripts to every page. Every app that "just adds a small widget" adds load time, and load time on a product page is revenue.
We audit what is actually loading before proposing anything. Sometimes the highest-return work is removal, not addition.
The connected system
Where this sits in the system
- 01
Website
You are here - 02
Visibility
- 03
Tracking
- 04
Follow-up
No lock-in
You own it.
Your store, your theme, your data. We work inside your account.
Related
Questions
Do you build stores from scratch?
Not usually. Our work is on stores that already exist and have outgrown their theme.
Do you work with platforms other than Shopify?
Shopify is where our work is. We would rather point you elsewhere than learn a platform on your budget.
Can you fix my store's speed?
Often, and it usually starts with which apps are loading on which pages. We will audit and tell you what is costing you before proposing work.
Do you do email flows or paid social?
No. We build and optimise the store. Marketing it is someone else’s job.
Start a project
Send us the store.
Tell us what isn't working. We'll tell you whether it's something we do.